Green frog clinging to a yellow rubber duck pool thermometer, alongside the title “Sometimes You’re the Duck. Sometimes You’re the Frog.” Branded in Laura Templeton’s navy, green, and orange colors with the 30 Second Success logo, illustrating faith, business, and the unexpected lifelines God places in our path.

Sometimes the Duck. Sometimes the Frog.

October 23, 2026•12 min read

A lesson in business, faith, and the unexpected lifelines God places in our path.

Scrolling through images on my phone, I came across a video of a frog.

Not exactly how I expected to find inspiration for a business article, but here we are.

This little frog was desperately trying to climb onto a rubber duck floating in our pool.

Now, this wasn't your ordinary rubber duck. It was a pool thermometer designed to float around, minding its own business, doing exactly what it was created to do.

And then along came the frog.

The poor little guy was determined to climb aboard. He struggled, scrambled, slipped, and tried again.

Meanwhile, the duck just floated.

No drama. No urgency. No awareness that it had suddenly become the most important thing in this little frog's world.

And as I watched this unfold, I started thinking about business.

Because sometimes we're the duck.

And sometimes we're the frog.

But the longer I thought about it, the more I realized this wasn't simply a story about the difference between feeling secure and struggling to stay afloat.

It was a story about how God places us in one another's lives, often without either of us realizing why.

Some Days, We're the Duck

There are seasons in business when things seem to be moving along just fine.

We're doing our work, serving our clients, managing our responsibilities, and moving in the direction we've chosen.

We're floating.

We may not be moving particularly fast. We may not even realize we're making progress. But we're doing what we're supposed to be doing.

Much like that little rubber duck.

It wasn't trying to save anyone.

It wasn't searching for a frog in distress.

It was simply doing what it was designed to do.

And yet, at that particular moment, it became something more.

It became an opportunity for a struggling frog to find a place to rest.

I wonder how often we do the same thing for others without even realizing it.

Maybe it's the encouraging comment you leave on someone's social media post.

The phone call you make just to check in.

The introduction you offer between two people.

The extra few minutes you spend listening when someone clearly needs to talk.

Or perhaps it's the client who reaches out months later to tell you that something you said during a conversation changed the direction of their business.

You weren't trying to be anyone's lifeline.

You were simply showing up and doing what you do.

But God knew someone needed exactly what you had to offer.

That's a powerful thought, isn't it?

We spend so much time trying to figure out how to make an impact that we sometimes overlook the impact we're already making.

And Then There Are the Days We're the Frog

Oh, I've been the frog.

Haven't you?

Those days when everything feels harder than it should.

When the business you've worked so hard to build suddenly feels overwhelming.

When the clients aren't calling, the income isn't coming, the technology isn't cooperating, and the to-do list seems to be multiplying while you're sleeping.

You keep trying.

You keep climbing.

You keep telling yourself that if you just work a little harder, stay up a little later, or figure out one more thing, you'll finally get your footing.

But you slip.

And you try again.

And sometimes, if we're willing to admit it, we're exhausted.

Here's what I've noticed about entrepreneurs, particularly those of us who feel deeply called to the work we do.

We're often much better at being the duck for someone else than admitting when we're the frog.

We encourage others to ask for help.

We remind our clients that they don't have to do everything alone.

We teach the importance of relationships, collaboration, mentorship, and support.

And then we turn around and try to carry the weight of our own businesses entirely by ourselves.

Why?

Sometimes it's pride.

Sometimes it's fear.

Sometimes it's the belief that because we're the experts, we're supposed to have all the answers.

And sometimes it's because we don't want anyone to know how close we are to slipping beneath the surface.

But struggling doesn't mean we're failing.

It means we're human.

And being human means we were never designed to do life, or business, alone.

What If the Duck Wasn't There by Accident?

This is where my thoughts about that little frog took a different direction.

What if the duck was exactly where it needed to be?

Not because it knew the frog was coming.

Not because it had planned to help.

But because, at that moment, it was available.

I believe God works through people in much the same way.

Sometimes He answers our prayers through the unexpected kindness of someone who doesn't even know we've been praying.

Sometimes He sends encouragement through a conversation we almost didn't have.

Sometimes He opens a door through a connection we never would have made on our own.

And sometimes He places someone directly in our path who can help us see what we simply cannot see from where we're standing.

I've experienced this in my own life and business.

There have been moments when I've struggled with decisions, questioned my direction, or wondered whether the work I was doing was making the difference I hoped it would.

And then someone would say something.

A client would share a breakthrough.

A friend would ask a question.

A conversation would unfold that seemed completely ordinary at the time.

But afterward, I could see God's hand in it.

Not because the person had all the answers.

But because they showed up at exactly the right time.

Proverbs 16:9 reminds us:

“A man's heart deviseth his way: but the LORD directeth his steps.” — KJV

We can make our plans, build our strategies, and carefully map out our next steps.

But we also need to leave room for God to work through the people and opportunities He places along the way.

Sometimes the answer to our prayer doesn't look like a solution. Sometimes it looks like a person.

But Here's Something Else About That Frog

The duck could float all day.

It could be the perfect place for the frog to rest.

But the frog still had to reach for it.

Think about that for a moment.

How many times have we prayed for help while refusing to accept it when it arrives?

We ask God for direction but dismiss the wisdom someone offers because it isn't what we expected to hear.

We pray for our businesses to grow but hesitate to invest in the relationships that could help us grow.

We ask for relief from overwhelm but refuse to delegate, collaborate, or admit that we need support.

We want God to provide a lifeline.

But we also want to control what that lifeline looks like.

Ouch.

I know that one hits close to home for me.

I'm very good at helping other people recognize their opportunities.

I'm not always as quick to recognize my own.

And sometimes, even when I do recognize them, I hesitate to reach out.

Perhaps you've experienced that, too.

There's an important distinction between trusting God and expecting Him to do everything while we remain unwilling to take action.

Faith doesn't eliminate our responsibility to respond.

Sometimes we have to make the call.

Ask the question.

Accept the invitation.

Admit we're struggling.

Or simply say, "I could use some help."

Receiving help requires a different kind of courage than offering it.

And both are important.

The Lifeline Isn't Always Who We Expect

Here's another thought.

What if we're so focused on finding someone who looks like the perfect solution that we overlook the people God has already placed around us?

In business, we're often encouraged to seek out the most successful mentors, the most influential connections, or the people with the largest audiences.

There's certainly value in learning from those who have walked the road ahead of us.

But wisdom doesn't always arrive with an impressive résumé.

Sometimes it comes from a new entrepreneur who asks a question we've stopped asking ourselves.

Sometimes it comes from a client who sees something in our work that we've taken for granted.

Sometimes it comes from someone outside our industry who offers a completely different perspective.

And sometimes it comes from a person who simply sits with us long enough to help us sort through the noise.

Ecclesiastes 4:9–10 offers a beautiful reminder:

“Two are better than one; because they have a good reward for their labour. For if they fall, the one will lift up his fellow...” — KJV

Notice that Scripture doesn't say the person doing the lifting must be more successful, more experienced, or more knowledgeable.

It simply reminds us of the value of having someone there when we fall.

That's the beauty of meaningful relationships.

We don't always know who will need lifting.

And we don't always know when we'll be the one who needs a hand.

What This Means for the Way We Build Our Businesses

I talk a lot about building brands grounded in clarity, confidence, and compassion.

And I believe this little frog and his rubber duck offer a surprisingly good lesson in all three.

Clarity helps us recognize what we have to offer.

When we understand who we are, who we're called to serve, and the difference our work makes, we become more intentional about showing up for others.

We don't have to chase every opportunity or try to be everything to everyone.

We can simply be faithful to the work we've been given.

Confidence gives us the courage to reach out.

Not just when we have something to offer, but when we need something ourselves.

Real confidence isn't pretending we have everything figured out.

It's knowing we can acknowledge what we don't know without diminishing who we are.

Compassion reminds us to pay attention.

To notice when someone is struggling.

To listen beyond the words they're saying.

To recognize that the person who seems to have everything together may be desperately trying to find a place to rest.

And perhaps most importantly, compassion reminds us that people are not simply opportunities, prospects, or transactions.

They're people.

With hopes, fears, responsibilities, and struggles we may never fully understand.

When we approach our relationships from that perspective, something beautiful happens.

Networking becomes connection.

Marketing becomes service.

Leadership becomes an opportunity to lift others.

And business becomes about more than what we can accomplish for ourselves.

It becomes part of how we serve the people God places in our lives.

You Don't Have to Save Every Frog

Now, before you start thinking I'm suggesting we all become responsible for rescuing everyone who crosses our path, let me offer one more thought.

That rubber duck wasn't designed to carry an entire pond full of frogs.

And neither are we.

There's a difference between being available to help and taking responsibility for everyone else's struggles.

Compassion doesn't require us to abandon our boundaries.

Generosity doesn't mean giving until we're depleted.

And being called to serve doesn't mean we're called to serve everyone.

Sometimes our role is to offer encouragement.

Sometimes it's to share a resource.

Sometimes it's to make an introduction.

Sometimes it's to pray.

And sometimes it's to recognize that someone else is better equipped to provide the help that's needed.

We can be part of God's provision without trying to become the entire provision ourselves.

That's an important distinction, especially for entrepreneurs and leaders who naturally want to fix things.

We aren't called to be everyone's answer. We're called to be faithful with the opportunities God gives us to love and serve.

So, Which One Are You Today?

I've been thinking about that little frog and his rubber duck ever since I watched their encounter.

And I've realized that the question isn't whether we're the duck or the frog.

Because over the course of our lives and businesses, we're going to be both.

There will be days when we're floating along, doing our work, completely unaware that someone nearby needs what we have to offer.

And there will be days when we're the ones struggling to find our footing, hoping something or someone will help us stay afloat.

Neither position makes us more or less valuable.

Neither defines our success.

And neither changes our purpose.

What matters is how we respond.

When we're the duck, are we paying attention to the people around us?

When we're the frog, are we willing to reach for the help that's available?

And in both situations, are we trusting God enough to recognize that He may be working through circumstances that seem completely ordinary?

Because sometimes the most meaningful moments in our lives don't announce themselves as divine appointments.

Sometimes they look like a phone call.

A conversation.

An unexpected introduction.

A helping hand.

Or a rubber duck floating in a swimming pool.

And isn't that just like God?

To take something so simple and use it to remind us of something so important.

We were created for connection, not isolation. For service, not self-sufficiency. And for a faith that trusts God enough to both give and receive.

The next time you're feeling overwhelmed, take a look around.

Your lifeline may be closer than you think.

And the next time things are going smoothly, remember that someone nearby may be struggling to stay afloat.

You might be exactly the person God has placed in their path.

Not because you have all the answers.

But because you're there.

And sometimes, being there is where the blessing begins.


Your 30-Second Pause

Pause: Think about the people God has placed in your life recently. Who has been a lifeline for you? And who might be quietly struggling nearby?

Reflect: Are you more comfortable offering help than receiving it? What might that reveal about your willingness to trust God through others?

Act: Reach out to one person today. Thank someone who helped you, check in on someone who may be struggling, or find the courage to ask for the support you need.

Pause + Reflect + Act = PRAy.

One final thought:

You don't have to be someone's entire rescue plan to be part of God's answer to their prayer.

Sometimes you just need to be willing to float alongside them.

Laura Templeton

Laura Templeton

Laura Templeton is the Founder and Chief Instigator at 30 Second Success. With over 25 years in brand communication and marketing, she empowers impact-driven entrepreneurs and professionals connect with clarity, confidence, and compassion. A sought-after speaker, author, and brand strategist, Laura teaches clients to ditch the pitch, stand in their brand, and use AI tools like ChatGPT to streamline messaging and connect with your audience for great growth and impact.

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